Congratulations! Now that you've started your podcast, it's time to figure out a way to attract listeners. Although putting in the hours to create excellent episodes is a great idea, consistently producing content isn't enough.
Besides being consistent with your uploads, one of the most effective ways to promote your podcast is by adding a video element to your show. Not only will it help you reach your target audience better, but it can also be a practical way to earn side income.
However, shooting videos only means extra effort on your part, aside from the additional expense because of the video equipment you need to record videos. That's why it's a must to learn the basics when choosing your podcast's video equipment.
Non-live video equipment
Having a decent camera is an excellent must-have, especially if you're new at video recording. You can even create an introductory video with just your camera at hand. That’s why it’s crucial to know what camera to choose for your vlog so that you can create high-quality videos for your channel. So, to help you choose the right camera to start your vlog, here's a list of the best cameras that you'll find interesting.
Top Cameras for Video Recording
Canon Vixia HF R70 Full HD Camcorder
Starting price: $259.00
The Canon VIXIA HF R70 is an excellent starter for podcasts centered around traveling and other outdoor activities. It's a mid-range device that produces high-quality videos even when you're moving. This camcorder is compact and lightweight, which means that you can carry it around without any hassle. It also has a 57x advanced zoom range and superior image stabilization, making it perfect for people who are always on the go.
Sony HDR-CX455 9.2 1080p Full HD Camcorder
Starting price: $398.00
For those who want something better and have a bit more cash to spend, the Sony HDR-CX455 is another ideal choice. It's a high-performance device that features 4K and HD video recording features-- making it perfect for travel vlogs. This video recording device is also perfect for shooting panoramic views with the help of its wide-angle lens. It also has accurate autofocus and image stabilization to keep your shots looking more polished and stable, even when moving.
Sony Alpha A6000 Mirrorless Digital Camera
Starting price: $648.00
Over the past few years, mirrorless cameras have slowly gained popularity because of its light and compact design. One camera that's perfect for the on-the-go shooting is the Sony Alpha A6000. It features full HD recording, a built-in stereo microphone and ultra-fast autofocus, making it ideal for beginner vloggers. This device also supports various video formats, even while producing DSLR-quality videos and images. Same with a traditional DSLR, you can interchange the lenses, too.
Canon EOS 70D DSLR Camera
Starting price: $899.00
If you're looking for an entry-level camera that offers great video quality, one option that you can consider is the Canon EOS 70D. Although it may not be the lightest one in the market, it certainly compensates for its shooting performance. A lot of vloggers still prefer DSLR cameras because of their versatility. Not only are they great for taking pictures, but they also produce high-quality videos. Canon EOS 70D has a smooth autofocus system that features manual exposure control and multiple frame rates in its settings. It also has a manual audio level and built-in stereo microphone, making it ideal for recording quality audio clips.
Panasonic Lumix DMC- GH4 Mirrorless Digital Camera
Starting price: $1,197.99
Another mirrorless camera that you might want to consider is the Panasonic Lumix DMC- GH4. Like other mirrorless cameras on the list, it also has features identical to DSLR, making it perfect for anyone who wants to create a vlog or start their podcast channel. But what's great about the DMC-GH4 camera is that it can shoot 4K videos with photo capture. It also has an OLED viewfinder, making it easier to see the scenes that the lens captures. It also features focus peaking and even supports stop-motion animation videos for cinematic shots.
Sony HXR-NX100 Professional Compact Camcorder
Starting price: $1,699.00
Are you planning to take your content to the next level? For those who want to create cinematic vlogs, investing in a Sony HXR-NX100 is the best choice. It has all the features that you need to create lengthy and polished content without breaking the bank. The Sony HXR-NX100 features a wide-angle Sony G lens with a 24x clear image and 12x optical zoom. It also has a 1-inch Exmore R CMOS sensor with back illumination for better shots. You can also use two memory cards simultaneously or use one card at a time, depending on your needs.
Canon XF-300 High Definition Professional Camcorder
Starting price: $3,499.00
Meanwhile, for those who have a hefty budget to spend on their camera, getting the Canon XF-300 is the best way to go. It's a high-end camera that has everything that you need and more. It has three 1/3-inch CMOS sensors with at least 2.37 megapixels for each sensor. The Canon XF-300 also has high-speed autofocus that lets you capture fleeting moments easily. What makes it unique is its high-end audio recording system that enables you to capture sound without an external microphone's need. It also has full manual control that lets you customize the settings easily.
Taking beautiful and gripping shots with your camera is essential when making a vlog. But everything that you worked hard for will only be useless without a reliable memory card. So, try to choose the one that can store at least half an hour of a full HD video clip. It would also help if you searched for a memory card that can store MP4 format files.
If you want to make the most out of your camera, it's best to get the highest memory card capacity that your camera can allow. However, if you can't get a hold of one, you can still make do with what you have by directly recording your file into your video editing application.
Another way to make your videos look more professional is by getting stable shots. Although most devices these days already have an image stabilizer as part of its feature, nothing beats having a steady tripod to support your camera.
If you're setting for a good tripod, you need to ensure that it can support your camera's weight and has the right height to achieve your desired shooting level. It doesn't need to be expensive, especially if you're shooting it inside your podcasting studio. All you need to do is ensure that it's stable enough to do its job.
Audio quality is a crucial part of any podcast. Conversely, having a good microphone is essential in making videos, too. Every camera, smartphone, and laptop these days have their built-in microphones to record your audio.
However, using a built-in microphone isn't enough to create quality videos. You need to ensure that you're using a separate device to capture your content's clear and crisp audio. So, here are a couple of products that can help you get you the best audio quality for your content.
Top microphones for audio recording
Black Yeti USB Condenser Microphone (Black Edition)
Starting price: $129.99
If you're about to start your career as a podcaster, one of the most popular USB microphones that you might want to consider is the Blue Yeti. Aside from its three different condensers, you can also choose between four separate, distinct pattern selections that can fit your needs. It also has a USB port that you can plug into your computer to record from it immediately.
Shure SM58-LC Cardioid Dynamic Handheld Vocal Microphone
Starting price: $99.00
The Shure SM58-LC is another popular option for those who have a limited budget to spend for a mic. Although it's more affordable than the other products on the list, it certainly has the right set of features that make it par with the rest. The Shure SM58-LC has XLR features, which you can use in various recording devices and audio interface. It also has an integrated spherical filter that can reduce popping sounds and filter other unnecessary noises.
Audio- Technica AT2035 Cardioid Condenser Microphone
Starting price: $149.00
Many podcasters can attest to the sound quality that AT2035 has to offer when it comes to audio quality. Although it's $50 more expensive than Audio Technica AT2020, the improved audio quality can make up for the price difference. It also has a large diaphragm, which gives you the ability to record smoother and more natural sound.
Rode Procaster Broadcast Quality Dynamic Cardioid Microphone
Starting price: $229.00
The Rode Procaster is the perfect choice for people looking for a mic that you can use for podcasts and other broadcasting channels. It's a specially designed model for capturing speech as accurately as possible. What's great about it is that it has a frequency response made especially for speech reproduction. It also has a shock mount built internally to help reduce handling noise.
Blue Snowball iCE USB Condenser Cardioid Microphone
Starting price: $59.99
For those on a budget but want to have clear audio in their podcast or videos, the Blue Snowball iCE is the right choice. It has a built-in condenser capsule that captures crystal-clear sound when you're recording vocals and music. What's great about it is that its cardioid pattern can help prevent unnecessary noise from getting recorded. Although it won't give you the same quality compared to the most expensive microphones, you'll get your money's worth even when it's only under $60.
Samson Go Mic Portable USB Condenser Microphone
Starting price: $49.99
Samson Go is the perfect companion for people who are always on-the-go when they're doing their podcasts. It's a suitable mic for those who like to do outdoor activities and travel to other places because of its size. You can easily fit it inside your wallet whenever you need to use it. And although it's more compact than the other microphones on the list, its sound quality is still quite good with its 16-bit audio. You can use it as a secondary microphone to get a much better recording, too.
Blue Yeti Pro USB Condenser Microphone
Starting price: $249.99
Another popular option that you can consider is the Yeti Pro. Although it looks almost identical to the Blue Yeti, the Yeti Pro has a few features that make it worthy of its price. The main difference that it has is its upgrade recording resolution of 192kHZ. It also has XLR connectivity aside from its USB output. Although the price is quite reasonable for its features, it can be steep for those who have barely started.
Electro-Voice RE20 Variable-D Dynamic Cardioid Microphone
Starting price: $449.00
Meanwhile, for those who want to produce quality audio and have enough budget to spend, the Electro-voice RE20 has all the features that you need. It features Electro-Voice's Variable-DTM Technology to ensure a more polished sound. For an additional sound clarity, it also has an integrated pop filter to remove any proximity effects and an internal shock mount to get rid of any vibration sounds that might get caught in the recording.
Samson Meteor USB Studio Condenser Cardioid Microphone
Starting price: $69.99
Samson Meteor is another contender when it comes to affordable microphones. Like the Blue Yeti, the Samson Meteor also provides professional-quality features that most beginner podcasters will find helpful. Although it's not nearly as good as the high-end microphones in the market, it's undoubtedly one of the best options for podcasters working on a tight budget. You can also use it as an addition to your workspace because of its compact size. You might find other features exciting with the Samson Meteor: its headphone jack, mute switch, and compatibility with the iPad.
Rode NT-USB Studio Condenser Cardioid Microphone
Starting price: $169.00
Another microphone favorite on the list is the Rode NT-USB Studio Condenser. It's another mid-range microphone with an excellent audio quality sound, similar to other mid-range devices. But unlike the 'other' Rode microphone that we have on the list, this model has a USB output, which lets you record your audio directly to a few of the best software applications on your laptop. So, you can plug it directly to your computer and use it to record your podcast. What's great about it is that it even comes with its unique RODE audio recording app that lets you change the EQ levels and audio effects to your desired output.
Besides using a high-quality microphone, having an audio interface is another way to get the best possible sound out of your recording session. An audio interface converts analog signals directly into digital audio transformation to keep its quality.
It also allows multiple channels to record an entire band. That's why it's crucial to get only the best audio interface for your needs. So, to help you choose, here are a couple of products that you can consider to get a reliable sound quality even at your home.
Top audio interface for audio recording
Behringer U-Phoria UMC22
Starting price: $69.00
For those who don't want to shell out much for an audio interface, one affordable option that you can consider is the Behringer U-Phoria UMC22. It's an audio interface that helps you record professional- sounding audio using its 2-channel USB interface. You can plug your microphone and another device to its interface so that you can record both sounds.
PreSonus AudioBox USB 96
Starting price: $99.95
The PreSonus AudioBox USB 96 is another audio interface option that balances both price and functionality with its design. It has two inputs and outputs which provide a 24-bit sampling rate to its user. It also has a switchable phantom power, which also functions as a ¼-inch input using combo jacks. What's great about it is that it comes with free plug-in software, making it useful for latency-free monitoring and recording.
Focusrite Clarett 2Pre
Starting price: $439.00
Another excellent audio interface gadget on the list is the Focusrite Clarett 2Pre. It uses a fast Thunderbolt technology that easily connects to any Windows or Mac computer, making it ideal for people looking for round-trip latency. According to Adorama, the Clarett 2Pre also features Clarett preamps and "Air effect, which is compatible with other Focusrite software programs such as Red 2 and Red 3 Plug-in Suite. The device also comes with four outputs and ten inputs for mixing and recording both vocals and instrumental sounds.
Starting price: $649.00
Meanwhile, for those looking for a sleek audio interface with premium amps, then the Apogee Duet is a great choice. Although it appears small compared to other devices on the list, it can still produce high-quality sounds when doing analog-to-digital and digital-to-analog audio conversion. That's because of its 92kHz high-quality conversion rates and its 2-gain mic preamps and phantom power. Another feature that separates it from the rest is its full-coloured OLED display that shows the status of your inputs and outputs. It also displays other functions like muting, Soft Limit, and input grouping.
Universal Audio Apollo Twin Mkll Duo
Starting price: $799.00
The Universal Audio Apollo Twin Mkll DUO is an excellent choice for people who are aspiring to become a sound engineer or a musician someday. It produces high quality-conversion even with high track counts. It also has two microphone preamps that use Unison Technology to create a more polished sound. It's also Windows and Mac OS compatible, which means you can easily plug on laptops or computers to use it.
Although it may not look like it, an audio mixer can be handy when it comes to conducting an interview or even adding live music to your podcast. It can also help polish your tracks and clarify your audio. It's helpful if you want to remove any minor sound problems, too. But what's great about it is the option to create special effects on your content. You can freely add special effects during post-production to give it a little edge when your audience sees it.
But if you need more proof, you can check the list of the best audio mixers to help you with your podcast.
Top audio mixers for audio recording
Behringer XENYX Q802USB
Starting price: $119.99
The Behringer Xenyx Q802USB is one of the most staple audio mixers for podcasters, musicians, and producers. It has two XENYX mic preamps that ensure fewer distortion risks and a more refined audio output signal. What's great about it is that it has studio-grade compressors with a specially designed knob that efficiently manages sound volume. As a result, you can seamlessly blend various sounds to create better sounds. The Behringer Xenyx Q802USB is also compatible with Mac and Windows computers and supports up to 8 channels.
Behringer XENYX X1204USB
Starting price: $249.99
If you're interested in the X1202USB and have enough cash to spare for their audio mixer, you can consider the Behringer XENXY X1204USB. It's an upgrade version of X1202USB and comes with a lot more features than the latter. The X1204USB supports up to 12 audio channels and have the same single-knob compressors as the other model. It also has four Xenyx mic preamps to integrate better quality sound to your projects.
Behringer XENYX X1832USB
Starting price: $299.99
The Behringer XENYX X1832USB is another audio mixer that you can consider for your video podcast. Although it has the same primary features as the other Behringer XENYX mixers, X1832USB includes six preamps, which is two times more than the X1204USB. You can use it to mix and record your tracks in any indoor area. You can plug it to your audio resource and use it on your computer, too.
Starting price: $179.99
The Samson MXP124FX is another game-changer when it comes to audio mixing. It uses a variety of effects to produce excellent music and great-sounding vocals. It also has four mic preamps with built-in phantom power suitable for both condenser and dynamic microphones. It' also has a built-in USB interface, which lets you connect the device to your computer to start recording. What makes this product unique is that you can record Skype calls so you can record the conversation when you're doing an online podcast interview.
Behringer Xenyx Q502USB
Starting price: $79.99
For those who want to try out a Behringer product but don't have the means to get one yet, the Xenyx Q502USB is an excellent alternative. Although it only has five channels and two bus outs, it's an ideal audio mixer for beginner podcasts who works on a tight budget. Like other Behringer products, the Q502USB is also compatible with Windows and Mac PCs and is very suitable for one-on-one interviewers or small group discussions.
Soundcraft Signature 12MTK
Starting price: $449
The Soundcraft Signature 12MTK is a high-end sound mixer for professional podcasters as well as radio broadcasters. MTK or multi-track mixer allows its users to record each of their tracks from 12 different channels. 12MTK also has eight XLR mic inputs with three pins. It uses Soundcraft Ghost microphone preamps for better sound quality as well as 3-band Sapphyr EQs, too. When purchased, you'll also have access to Ableton Live 9 Lite, which is ideal for podcast recording.
Allen & Heath ZEDi-10
Starting price: $219.00
Allen & Heath ZEDi-10 is another compact studio mixer that produces great-sounding audio that you can consider. It has a specially designed 4x4 USB audio interface that lets its users plug into four microphones easily. You can also connect up to 2 instruments to its GSPre microphone preamps without using separate DI boxes. What's great about it is that you can record soundtracks and play it back from up to four 96kHz using a USB using the ZEDI-10.
Allen & Heath ZED-12FX
Starting price: $549.00
Now, we are saving the best one for last. The Allen & Heath ZED-12FX has loads of features that podcasters and vloggers will undoubtedly enjoy. Aside from having six microphone inputs and four aux sends, it also has 100mm professional faders and USB output and input with sonar software. For under $500, you can get quality output and polished mixes with this device.
Recording devices aren't enough to give you the best quality video for your podcast channel. You need to consider the computer that you'll use, too. Your computer is where you do your editing, as well as uploading your files online. It will be impossible to create the best content without it.
Besides having the right software application, it's highly advisable to upload two versions of each episode. One is an audio file made for various podcasting platforms. At the same time, the other one is an audio-video file, which you'll upload on social media sites like Facebook, Vimeo, and YouTube.
It's best to use a computer that's compatible with the software application that you'll use to ensure that it won't crash. Check the specs and see if it can handle all the tasks when creating a video.
Video Recording/Editing Software
Gone were the days when you needed to cut and paste various videos to create a single footage clip. Now, all you need is a reliable video editing software to create a unique piece of content.
Using a video editing software application lets you change the video sequences easily by putting or removing audio, adding effects, or even cutting out scenes. Businesses and organizations even use it to create targeted video content that they upload on their websites and social media pages.
Presently, there are a lot of software applications that deliver the same results. Thus, making it difficult to know which software will be perfect for your needs. But how do you know which software to choose?
Factors to consider when choosing a software application
User- friendly tools and features
One of the first things that you need to consider when choosing the right editing software is its tools and features. You need to select the one that any person could easily understand the moment that they use it. If you don't have any experience with editing videos, then it's best to choose a video editing software made especially for beginners like you. Remember that an excellent video editing application shouldn't affect your creativity but instead help you turn it into reality.
Vastly supported file formats
Another factor to think about is its scope when it comes to file format support. You need to ensure that it can handle or support various import and export file formats so that you won't have any issues when editing them. It's best to get a video editing software application that supports a wide range of popular video, audio, and image file formats so that you can utilize the software well.
Basic and advanced options
While most video editing software applications these days come with loads of tools and options, you need to ensure that your preferred software has advanced and basic features. Having both options will make it easier for you to edit your work without feeling overwhelmed or limited by your software's number of tools.
Lastly, you need to think about the price of the application. One thing that you need to remember is that video editing software doesn't come cheap. That's why it's crucial to find an affordable one that you can fully maximize in the long run. You need to consider the application's price and check its features and tools to see if they can cater to your needs.
So, to help you make the right decision, here are a few video editing software that you might want to consider.
Top software application for video/audio editing
Adobe Premiere Elements 2020
Starting price: $99.99
When it comes to usability and practical features, the Adobe Premiere Elements 18 has it all. It has all the useful tools and effects that can help you create professional-looking videos with ease. It also allows you to trim the scenes, correct the colours, and even mix the audio. Adobe Premiere Elements 18 also has Guided Edits that can walk you through each feature and its functions.
Avid Media Composer
Starting price: free to $49.99 per month
If you're looking for a powerful editing software application that can handle vast amounts of files, Avid Media Composer is the best choice. It can produce high-resolution and HD workflows at accelerated speed while still providing its users with automated media management. They also have Dynamic Media Folders as part of its features, which allows you to automate consolidating media in the background. It also has automated transcoding and copying, making it perfect for people who need to do other tasks during post-production.
MAGIX Movie Edit Pro 2021
Starting price: $99.00
The Magix Movie Edit Pro Plus is another option for beginner video vloggers and podcasters who want to create excellent storyboards for their projects. It supports 4K resolution and has at least 200 multimedia tracks that you can directly upload on various social media websites. But what's best about it is its ability to edit 4-camera Multicam. This feature allows you to incorporate multiple angles in a single scene. Thus, giving you a cinematic feel to your project.
Edius Pro 9
Starting price: $199.00
Another tool that most professionals often use these days is the next version of Edius Pro 8. It has native support for both turnaround productions and quick edits for almost every format. What's even great about Edius Pro 9 is its overall implementation of newer formats, too. This software application helps boost your computer's memory so that you can edit Multicam and 4K resolution videos without any problems. Edius Pro 9 is ideal for projects that need to get done within the day.
Blackmagic Design Davinci Resolve
Starting price: $299.00
Blackmagic Design is an excellent alternative for those looking for highly efficient editing software without paying a hefty price. It has several handy features like color correction and facial recognition options that can help you make your content look more professional. But what most people like about DaVinci Resolve is its Fairlight tools, which allow you to record, mix, and polish a massive amount of audio files when you're editing your videos.
Magix Vegas Pro 18
Starting price: $399.00
Indeed, last but not least is the Vegas Pro Suite software. Sonic Foundry originally released the first version of the software until Magix bought them. Now, Magix continues to develop the application to help editors perform their work. The program's primary edge is its ability to fix video quality and add cool effects using HitFilm. Meanwhile, Boris FX and NewBlueFX allow you to edit textures and colors to make it look more professional. You can also create multi-track audio using Vegas Pro, which makes it easier to edit high-resolution sound for your content.
After you've completed all your editing and meta-tagging, all you need to do is upload it to your podcast channel using the internet. It would help if you had a reliable internet service provider so that you won't have any latency issues when uploading your files.
If you're working with a team, it's best to have a personal Wi-Fi device so that you won't lose your signal while doing a stream. Sharing your internet connection with others can affect your internet connection, too. It can your stream or upload to slow down, which can hinder your productivity.
But amidst all these tools and equipment, it will be difficult for you to reach your desired output without the right kind of music. That's because using music to your content can give your video a more polished look. Even more, it enhances the viewers' mood and engages them to watch your vlogs longer. But with all the music sites out there, how do you know which one to choose?
Depending on your content's scope, it's best to consider tracks from a royalty-free music website or hire a composer to score your video. However, doing the latest can be expensive. Also, engaging a composer for your project requires time and labor, too.
That's why most people would often choose royalty-free music as an alternative option for getting the best music track at an affordable price.
Fortunately, SoundHills provides its customers access to an entire library of royalty-free music at a fraction of the cost. Since each track grants you with the license, rest assured that you won't get flagged on YouTube for any copyright infringement.
SoundHills currently offers more than 50 royalty-free music tracks from the library for no extra cost. All you need to do is credit our website using our link in the description of your video. Then, if you find it interesting, you can consider getting the subscription to access the entire library and use any of the songs whenever and however you want. Use it in making movies, vlogs, and podcasts to make your content look more professional.
Check out five of our songs and bring your stories to life.